former journalist, PR agency professional to lead efforts to promote revolutionary engine technology
WEST SPRINGFIELD, Mass. USA – July 30, 2008 – The Scuderi Group, developers of what is expected to be the world’s most fuel-efficient internal combustion engine, has named Bill Wrinn as director of the company’s global marketing and communications initiatives.
Reporting to the company’s vice president of sales and marketing, Wrinn is responsible for building awareness of the Scuderi Group and the company’s Air-Hybrid Engine to the automotive industry and the investment and business communities worldwide.
The company’s revolutionary Scuderi Engine Technology – the most significant improvement in engine performance in decades – can be applied to any internal combustion engine.
“Bill’s many years of experience raising the visibility of companies developing new technologies will help further propel the Scuderi Group as a driving force in engine innovation,” said Sal Scuderi, president of the Scuderi Group. “We are very excited about the new dimension Bill brings to our organization.”
A native of Ludlow and resident of Gloucester, Wrinn has a wide range of media communications, marketing and publishing experience, spanning more than 20 years. A former news, government and education reporter, he has worked in public relations for the past eight years, with a focus on the technology, consumer and academic industries. As a director and senior counsel with PR firm Topaz Partners, Wrinn has overseen the agency’s work with the Scuderi Group for the last three years.
As director of marketing and communications, he will continue to collaborate with Topaz on PR and social media initiatives as well as other Scuderi marketing and PR partners.
About The Scuderi Group
Based in West Springfield, Mass., USA, with offices in Frankfurt, Germany, the Scuderi Group is a research and development company focused on proliferating its technology through R&D and licensing. Its revolutionary Scuderi Engine technology is expected to be the most significant improvement in engine efficiency in over 130 years. The Scuderi Group's global patent portfolio includes more than 62 patents pending and 35 issued in more than 50 countries. For more information call 413-439-0343 or visit on the Web at www.scuderigroup.com. Or participate in the discussion at www.airhybridblog.com.
Media Contacts:
France
Angela Hepburn
33.6.84.81.51.56
Angieh@Beseenandread.com
Germany
Hana Bursik
49.611.450.3817
H.Bursik@ContentCom.de
North America
Ann Dalrymple
Topaz Partners
781.404.2400
adalrymple@topazpartners.com
Bill Wrinn
Scuderi Group
413-439-0343
bill@scuderigroup.com